It appears to be like like X is growing a brand new program to assist amplify among the high posts within the app, with a brand new “Bangers” profile launched late final month.
X’s head of product Nikita Bier posted in regards to the new challenge final week, asking if anybody had seen any good bangers these days, with a hyperlink to the profile.
What precisely “Bangers” will probably be, we don’t know as but, however presumably, X will use this profile to showcase the highest posts within the app, as highlighted by engagement and/or X’s personal group.
That would drive extra publicity for these posts, whereas X might also look to make use of this as a part of its creator monetization plan, doubtlessly providing bonus funds for these chosen for the Banger account.
Will that get extra individuals extra serious about X updates?
Nicely, it will possibly’t harm.
TikTok basically modified the paradigm on this regard, as a result of it’s much less centered on who you comply with, and extra pushed by what’s seeing engagement within the app. That signifies that reasonably than being restricted to the highest posts in your curated community, TikTok can present everybody the most effective posts from throughout the app day by day within the For You feed, giving high creators extra publicity, and driving extra utilization.
X additionally has its personal For You algorithmic feed, in fact, however you too can change to the “Following” feed as your default, which signifies that many X customers possible aren’t seeing these high posts, which may assist to drive extra engagement.
If X can get extra individuals following the Bangers account, or possibly use this as a way to point out the highest posts to extra customers, that might assist to drive extra engagement, by offering a central hub of the most effective updates.
Or possibly it is going to be the highest X posts of the yr, based mostly on engagement.
Both means, it appears that evidently we’ll discover out quickly, based mostly on the date included within the above submit.
