Social media goes via a interval of change. From elevated scrutiny by the authorities and different entities, lawsuits and the mounting impression of synthetic intelligence, modifications within the trade could be onerous to maintain up with. Professionals who wish to preserve their expertise up-to-date could discover conferences a priceless instrument, whether or not to listen to from the highest voices within the discipline, hone their expertise or to easily join with different individuals within the social media area.
From broader advertising and marketing conferences to these devoted to matters such because the creator economic system, there isn’t any scarcity of occasions for professionals to attend. Areas of focus embody the creator economic system, model constructing, leveraging information and extra.
Beneath, Social Media Immediately has compiled among the high conferences to sit up for in 2027, with the primary slated for March. We are going to proceed to replace this checklist as further particulars and occasions are introduced.
High social media conferences in 2027
SXSW
March 15-21
Austin, Texas
Almost 70 industries are represented at this annual Texas convention. The 4 “experiences” attendees can comply with are Innovation, Movie & TV, Music and Comedy. Keynote audio system for the 2027 convention embody Timnit Gebru, founder and government director, Distributed AI Analysis Institute and Allison Ellsworth, founding father of Poppi. Tracks embody the creator economic system, manufacturers and advertising and marketing and gaming.
Social Recent
March 23-25
The William Vale, Brooklyn, New York
Social Recent covers matters throughout content material, AI, creator and influencer advertising and marketing and extra. Among the many 24 audio system are A’ngelique Tewelde, senior video lead, YouTube and Kara Cronin, lead, scaled accomplice administration at Meta. The convention options 18 classes and unique case research. Final 12 months, 2026, was the primary time the convention came about in New York.
Social Media Week
Could 11-13
Metropolitan Pavilion, New York
The convention, hosted by Adweek, covers how manufacturers present up on social media. Previous audio system embody Dhar Mann, founding father of Dhar Mann Studios and Tefi Pessoa, content material creator and podcast host.
Attainable
April 5-7
Miami Seaside, Florida
Content material phases will concentrate on future creativity and model constructing, information analytics and media innovation. Attendees can take part in networking occasions, talks and listen to about real-world case research. Earlier audio system embody Mary Ellen Coe, chief enterprise officer, YouTube and actor Terry Crews.
ANA Digital and Social Media Convention
July 12-14
Manchester Grand Hyatt, San Diego
The Affiliation of Nationwide Advertisers’ annual convention spotlights key points going through trade professionals equivalent to commerce, streaming and AI.
Digital Advertising and marketing World Discussion board
Sept. 9-10
Javits Heart, New York
Matters deliberate for this occasion embody AI and automation, search and promoting, omnichannel advertising and marketing and the creator economic system. Corporations represented embody The Estée Lauder Corporations, WordPress and Breitling.
Promoting Week
Dates TBD
New York
This annual convention, which usually takes place in October, has beforehand featured programming associated to gaming, healthcare, content material creation and different matters pertaining to the advertising and marketing and social media industries.
VidCon x Lions Creators
Dates TBD
Nashville, Tennessee
VidCon, an occasion catering to creators, is becoming a member of forces with Lions, the organizer of Cannes Lions, to create VidCon x Lions Creators. The convention, which is a part of the brand new Perception to Impression occasion, is ready to happen in Nashville, Tennessee, transferring from its earlier house in Anaheim, California.
Informa, which owns a controlling stake in Advertising and marketing Dive’s writer Informa TechTarget, can also be invested in Lions. Informa has no affect over Advertising and marketing Dive’s protection.
