It’s been out there on some profiles for a couple of months, and we just lately reported that TikTok was gearing up for a wider launch of the choice. However at this time, TikTok has formally introduced the launch of its broadcast messaging “Bulletin Boards” choice for creators, offering one other option to have interaction along with your TikTok viewers.
As you’ll be able to see in this instance, Bulletin Boards are a one-to-many messaging choice, much like Instagram’s Broadcast Channels, offering an area for creators to share textual content, picture, and video updates in brief messages.
Profile guests can be part of the Bulletin Board to get notified of updates from the profile, including one other method for the creator to maintain followers up to date on key information and information.
Bulletin Boards had been first noticed in testing again in June, whereas TikTok up to date its documentation about Bulletin Boards earlier within the month, indicating that it might be trying to make them extra broadly out there.
And now they’re right here, although you’ll solely be capable to entry the choice when you’ve got greater than 50k followers.
So not precisely a broad-scale launch, however if you happen to meet the necessities, it’s another choice to contemplate.
Eligible customers can create a Bulletin Board from their Inbox choices. You may as well add a board title and outline.
You’ll be able to additionally select to show your Bulletin Board in your profile or not, so you can also make it a extra unique providing if you happen to select.
Customers will be capable to be part of a creator’s Bulletin Board by tapping on the hyperlink on a creator’s profile.
As per TikTok:
“Merely go to that creator’s profile web page, and click on the bulletin board’s title underneath the creator’s bio. After a follower chooses to affix a creator’s bulletin board, they are going to obtain notifications of their inbox every time that creator posts, to which they will react with emojis, making it a easy, streamlined method for creators to speak at scale.”
It might be a helpful method for creators to maintain their viewers up to date on key occasions and updates, whereas it additionally aligns with the rising use of DMs for connection, versus in-feed updates.
It additionally provides enhanced connectivity inside TikTok, enabling straightforward communication of key updates to all your high followers.
50k followers is lots, so entry will probably be restricted, however for many who can use it, it might be a useful consideration.
TikTok says that Bulletin Boards are being rolled out to all creators aged 18 years and over who meet that 50k follower threshold.
