Google has launched the following iteration of its Nano Banana synthetic intelligence-powered visible technology mannequin with Nano Banana 2, which contains numerous picture technology instruments right into a single, extra highly effective platform.
With Nano Banana 2 (additionally known as Gemini 3.1 Flash Picture), Google has merged the capabilities of its Nano Banana and Nano Banana Professional fashions, bringing its most superior picture technology instruments right into a single app. Google mentioned Nano Banana 2 will facilitate superior world information, high quality and reasoning inside its picture technology capability, and achieve this at lightning-fast velocity.
As per Google: “[Nano Banana 2] pulls from Gemini’s real-world information base, and is powered by real-time data and pictures from internet search to extra precisely render particular topics. This deep understanding additionally helps you create infographics, flip notes into diagrams and generate knowledge visualizations.”
Google mentioned Nano Banana 2 will even have the ability to generate correct, legible textual content for advertising and marketing mock-ups or greeting playing cards, in addition to translate and localize textual content inside a picture.
The up to date mannequin additionally contains extra particular controls, in order that social media entrepreneurs can edit and replace outputs as required to create extra constant, personalized visuals.
Google mentioned Nano Banana 2 can preserve character resemblance of as much as 5 characters, in addition to the constancy of as much as 14 objects in a single workflow. In the meantime, the mannequin can be in a position to adhere extra strictly to advanced requests, “capturing the particular nuances of your concept so the picture you get is the picture you requested for.”
Customers will even have the ability to management the facet ratios and resolutions of their outputs. As well as, Nano Banana 2 will present richer textures and sharper particulars in generated content material.
There are additionally new templates for various functions, together with promotional photographs, and particular instruments to assist advertisers generate higher visuals for campaigns.
It might be a useful software, using Google’s evolving AI technology fashions to create extra standout, realistic-looking imagery. Nonetheless, the shift away from extra human-based, genuine interplay and engagement has not been a winner on all fronts, and types do want to concentrate on the potential downfalls of such in their very own AI generations.
There’s an inherent danger in manufacturers utilizing AI-generated content material for advertising and marketing, in that some viewers may have a unfavorable response to the unreal generations. AI visuals may make it appear to be manufacturers are attempting to chop corners by utilizing AI instruments, versus hiring actual creators (and in the event that they’d be prepared to chop prices right here, the place else will the model be trying to reduce corners?). There have additionally been rising stories of broader backlash and unfavorable responses to the deluge of AI-generated supplies.
Certainly, a latest examine printed by Science Direct discovered that “prospects understand corporations utilizing AI-generated photographs as impersonal, much less skilled, missing credibility, and probably deceptive, as they impede prospects’ capacity to check the precise expertise.”
Google itself was pressured to change its method to AI in promoting in 2024, after shopper backlash to an advert that depicted a father explaining how he requested Google’s Gemini AI bot to assist his daughter write a letter to American Olympic hurdler Sydney McLaughlin-Levrone.
However extra correct, realistic-looking depictions will assist with that, and Google mentioned Nano Banana 2 can produce higher visuals alongside these strains.
Nano Banana 2 is rolling out Feb. 26 throughout Google merchandise, together with the Gemini app, AI Mode in Google Search, Stream and Google Advertisements.
