HomeBusinessApple CEO Tim Cook Says He Wants to Buy Startups

Apple CEO Tim Cook Says He Wants to Buy Startups

Final week, on Apple’s earnings name, CEO Tim Prepare dinner mentioned he was trying to purchase firms.

“We’re very open to [mergers and acquisitions],” Prepare dinner mentioned on the time. “We principally ask ourselves whether or not an organization will help us speed up a roadmap. In the event that they do, then we’re .”

Associated: She Was CEO of OpenAI for two Days. Now Her Secretive AI Startup Has Raised $12 Billion.

Prepare dinner famous that of the seven or so firms that Apple had acquired up to now in 2025, a number of weren’t AI-focused and got here from “all walks of life.” He additionally mentioned the corporate was making offers quick — each few weeks.

Apple CEO Tim Prepare dinner BRENDAN SMIALOWSKI/AFP | Getty Photos

What’s Apple in search of in a startup?

“We’re not caught on a sure dimension firm,” Prepare dinner mentioned.

Apple has about $133 billion of money, so value is not the problem. Moderately, the query can be how a startup can match into the Apple ecosystem with client merchandise.

Enterprise Insider notes that Apple’s largest acquisition of all time was Beats Electronics in 2014 for $3 billion.

The outlet requested a number of consultants within the discipline which firms Apple ought to take into account shopping for, and lots of huge names had been thrown into the ring — together with Perplexity, the favored AI-powered search engine.

Associated: A Newly Acquired Startup Simply Supplied Its 200-Particular person Staff a Selection — Work Weekends or Take a Buyout

One other notable suggestion was Considering Machines Lab, the startup based by former OpenAI CTO Mira Murati. The corporate has raised $12 billion up to now, although it has but to launch any merchandise. In July, Murati posted on X that the corporate can be sharing its first product “within the subsequent couple of months.”

Nonetheless, Perplexity and Considering Machines Lab could possibly be too expensive (each may find yourself costing someplace near $20 billion, BI estimates, in the event that they had been even on the market in any respect), so smaller firms positively have a shot.

Perhaps it is time to give your pitch deck a refresh.

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